The future of sports sponsorship?

Tuesday, April 11, 2006

SCORPIO PRODUCTIONS

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SCORPIO PRODUCTIONS The promo video appears to run out before the end. Is this deliberate? Sounds a bit Buester Rhymes ...I quite liked it. ...
Saturday, February 18, 2006

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Friday, February 17, 2006

The Future of Sports Sponsorship?

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Sponsorship has steadily risen up the marketing agenda to the point where it is now a fundamental part of the marketing mix. This journey ha...
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About Me

Ardi Kolah
Ardi Kolah is one of the most influential voices within the global sponsorship industry and is the best selling author for SportBusiness. He has held several high profile appointments with some of the world’s leading brand owners including BBC, Andersen Consulting, CMG plc, Imperial Cancer Research Fund, Cranfield University and the Defence Academy of the United Kingdom. He ran his own agency, Maverick UK, for several years undertaking a variety of brand marketing and sponsorship assignments. He was also Chief Strategy Officer and Director of several brand marketing, sport and entertainment sponsorship agencies at WPP plc. He holds several industry awards and in 2003 received the Hollis Award for his work on the British Independent Film Awards. He is a Fellow of the Chartered Institute of Marketing, the Chartered Institute of Public Relations and a Liveryman of the Worshipful Company of Marketors in the City of London.
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